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4 ways to leverage ROAS to triple lead generation

Xiaoyun TU Contributor Xiaoyun TU is the global director of demand generation at Brightpearl, a leading retail operating system. She is passionate about setting up innovative strategies to grow sales pipelines using data-driven decisions. Businesses that don’t invest in their future may not have a future to look forward to. Whether you’re investing in your...

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Mirantis launches cloud-native data center-as-a-service software

Mirantis has been around the block, starting way back as an OpenStack startup, but a few years ago the company began to embrace cloud-native development technologies like containers, microservices and Kubernetes. Today, it announced Mirantis Flow, a fully managed open source set of services designed to help companies manage a cloud-native data center environment, whether...

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Microsoft Office 2021 will be available on October 5th

Microsoft will release Office 2021, the next consumer version of its productivity suite, on October 5th. That’s the same day the company will launch Windows 11. Much like Office 2019 before it, Office 2021 is a one-time purchase that will be available on both Windows and macOS. It’s for people who don’t want to subscribe...

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For the love of the loot: Blockchain, the metaverse and gaming’s blind spot

Jonathan Stringfield Contributor Jonathan Stringfield, PhD, is VP and Global Head of Business Marketing, Measurement and Insights at Activision Blizzard Media and Esports. The speed at which gaming has proliferated is matched only by the pace of new buzzwords inundating the ecosystem. Marketers and decision makers, already suffering from FOMO about opportunities within gaming, have...

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Crypto’s networked collaboration will drive Web 3.0

Harry Alford Contributor Harry Alford is a business development manager at Coinbase Cloud, formerly Bison Trails, where he leads sales and business development efforts for key protocols and engagements with major financial institutions, funds, exchanges and custodians. Web 1.0 was the static web, and Web 2.0 is the social web, but Web 3.0 will be...

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Confluent CEO Jay Kreps is coming to TC Sessions: SaaS for a fireside chat

As companies process ever-increasing amounts of data, moving it in real time is a huge challenge for organizations. Confluent is a streaming data platform built on top of the open source Apache Kafka project that’s been designed to process massive numbers of events. To discuss this, and more, Confluent CEO and co-founder Jay Kreps will...

Apple Unveils New Watch With Bigger Display, Brighter Screen
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Apple Unveils New Watch With Bigger Display, Brighter Screen

Sep.15 — Apple Inc. unveiled an upgraded Apple Watch Tuesday, adding larger displays, new watch faces and an updated user interface, but didn’t provide a specific release date. The new version, known as the Apple Watch Series 7, marks the first time the company has enlarged the watch display since the Series 4 three years ago. Apple says the new model won’t launch...